With over 18 years of experience at Good Morning America and ABC News, Cleopatra Esterly is a seasoned leader in production, marketing, communications, and broadcast media, specializing in both on- and off-air talent booking and development, PR, sponsorships, and content strategy. Throughout a distinguished career, Esterly has built and nurtured key relationships with industry leaders across entertainment, sports, finance, and politics, securing high-profile bookings and executing impactful events that drive audience engagement and enhance brand visibility.

A proven strategist, Esterly has consistently driven revenue growth, generating over $5 million annually through innovative sponsorships and partnerships. Esterly has revolutionized the way television and streaming news airtime is marketed by seamlessly connecting top-tier talent with prime network opportunities, while aligning marketing initiatives for maximum impact. Passionate about leveraging media partnerships, Esterly creates content that resonates with audiences and elevates both network profiles and those of its partners.

Recognized for excellence in the industry, Esterly is a three-time Emmy Award winner, two-time Edward R. Murrow Award recipient, GLAAD Award honoree, and Peabody Award recipient. As a leader in entertainment bookings across all network platforms—including Good Morning America, GMA3: What You Need to Know, Nightline, ABC News Live, World News, Digital/Social, and ABC Audio— Esterly has played a key role in shaping the network’s entertainment coverage and strategic direction. She has spearheaded productions such as The Academy Awards, Golden Globes, Emmy Awards and Sundance on behalf of the network.